Head of PPC for a Hotel Booking E-commerce company

Our client is looking for a brilliant new addition to our exceptional team. Our new Head of PPC needs to have a diverse and talented skill set within digital marketing and Pay Per Click marketing, a proactive approach and an ambitious desire to go above and beyond to succeed. Your main responsibility as our Head of PPC will be to plan and Launch extensive advertising campaigns in AdWords and Facebook for existing and new projects worldwide, fully optimize these campaigns and ensure maximum exposure to key target demographics. You will have a team of two + PPC specialist reporting to you, and will report to the CEO directly.

• >5 years’ experience in digital marketing, social media, or related field with focus on wealthy (premium) target audience. • Familiarity with aspects of SEO/SEM, marketing database, email, social media and/or display advertising campaigns. • Up-to-date with the latest trends and best practices in online marketing and measurement. • Entrepreneurial mindset, willing to think outside the box and constantly innovate alongside rapidly growing and evolving business model. • Outstanding written and verbal communication skills and storytelling to make complex information easy to understand, manage and navigate. • Manage and lead a team of PPC specialists reporting to you. • Report directly to the CEO of the company

You are expected to take responsibility for the following key duties (but not limited to the list): • Launch extensive advertising campaigns in AdWords and Facebook for existing and new projects worldwide. • Design of online sales strategy, build and maintain digital and social media presence. • Manage the execution of all web, SEO/SEM, marketing database, email, social media and display advertising campaigns across the organization. • Plan, execute, and measure experiments and client conversion tests. • Manage online sales and drive growth of the revenue and profit. • Collaborate with agencies and other vendor partners as needed. • Make recommendations on the implementation of emerging technologies, providing thought leadership and perspective. • Make regular analysis of competitive environment.